Short Term Course on “Advances in Business Informatics”
An online self-sponsored short term certificate course on “ Advances in Business Informatics -2021” is going to be organized by the Indian Institute of Information Technology Allahabad (IIIT-Allahabad) from 9th-13th October, 2021. This Short term programme on “Advances in Business Informatics” with four focus areas namely Operations and Decision Technologies, FinTech, MarTech and Business Analytics will have an overarching theme of Cyber Security proposed to be covered as 5 days short term course which is aimed to orient existing domain expertise towards this emerging disicipline and ignite researching in the related domains. The main objectives of the Short term programme on “Advances in Business Informatics” are: ● Emerging Technology and advances in computing power are revolutionizing the Business world; Operations and Decision Technologies studying how business processes function, and how to employ advanced technology to make optimal or near-optimal decisions in a variety of business contexts. The data-driven decision making paving the way towards more adaptive and realistic decicion making. ● With huge surge in online delivery of financial services, trading, investing, and risk assessment, the FinTech revolution is rapidly transforming the financial industry with disruptive innovations. The growing breadth volume, and speed of financial data require tools such as artificial intelligence and machine learning to evaluate opportunities and mitigate risks. FinTech as an ecosystem is being supported by disruptive technology used to make banking and financial services more accessible with trustworthy authentication mechanism like Blockchain technologies ● MarTech introduces the opportunities and challenges of using Marketing technologies. The opportunities range from targeting the right audiences to personalizing messaging to leveraging new digital technologies to effectively managing complex multi-channel marketing campaigns. The challenges include the gap between how marketers think of their problems and how technology providers describe their solutions and then selecting the best strategy. ● The course will expand the understanding of Business Analytics and teach you how to use descriptive, predictive and prescriptive analytics to identify, analyse and solve critical business problems. You will learn to effectively evaluate recommendations and communicate credibly with those who have deep technical knowledge in the field, having a greater impact within your organisation.
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Page last updated date:16-09-2024 06:28 PM
